There are many uses where you can benefit from environmentally friendly bags. First, they can provide a reasonable return on your investment. Buying a large number of shopping bags can be used for marketing purposes. If you have shopped at a retail store, you will most likely be given a shopping bag with the store’s branding and logo to carry your items. If we take this knowledge one step further, we can say that any company can easily use environmentally friendly shopping bags at public events. In recent years, many companies have realized that this is a profitable investment. Because they wanted customers to remember their brands far beyond these events. They discovered that one of the most common of these was trade fairs.
In our article, we have listed for you why you should consider reusable bags at public events:
Keep Your Brand in Minds
Every time a person sees a bag with your company name and colors, that bag will remind you of your company. When the consumer comes home, the bag with the company logo or slogan will not be thrown away. Every reuse of it will be to advertise the company for free every time. So this is a feature for most companies worth buying reusable paper shopping bags in bulk. While the customer remembers your brand every time they use the bag, they will use it for other occasions, moreover, it will remind others. Can you imagine this happening at a convention or a trade fair? A photo with reusable paper bags containing information about your company in hundreds of people at the same time will not be erased from your memory, not just theirs.
Have Permanent Ads
Instead of renting a single billboard space that will only last about a month or so, you can provide your customers with reusable bags that will last three to six years longer. As mentioned before, your customers will keep their bags in a corner of their homes. Thus, your brand will continue to stay alive in their minds. As long as the bag is available, it will motivate them to invest more in your services and/or products.
Promote a Greener Brand
Perhaps you already have disposable plastic grocery bags on hand before your upcoming trade fair or events. Plastic, as you may have heard before, is an environmentally hazardous product. If you switch to reusable bags, you can reduce your business’s carbon footprint and also encourage a green approach to other companies. We can say that companies that invest in reusable shopping bags are more advantageous than their competitors.
Put Sample Inside Your Bags
Of course, if you’re at a trade fair or other public event, you don’t just want to give bags to passers-by with nothing in it. You want to delight trade fair goers with a bag of goodies. You can add brochures, flyers, and other materials to inform bag buyers about your company in their time.
Other things you can put in your bag are office supplies and toys. In addition to ordering reusable shopping bags, you can also give special items with your company brand on them. Bags not only help market your business, but they also make you offer anything that can fit inside more securely. Pens are handy and people need them all the time. If a person at work is reaching for a pen on their desk, this is a simple way for them to see your company’s brand.
Also, customizable office supplies you might consider include folders, clipboards, and notebooks. When it comes to office toys, among the most marketable ones are stress balls, fidget spinners, walking bows, and cube puzzles.